Joe Polverari: Understanding Consumer Adoption of Mobile Banking in 2013
Check out Joe Polverari's article at Huffington Post...
It came a lot faster than anyone predicted: Mobile banking is growing so quickly that it is even overtaking traditional online banking. Just last week, the second largest bank in the United States, Bank of America, announced that its customers are logging into the bank's mobile platform more than its online platform. It's quite possibly the most significant innovation across the industry since the ATM...
Joe Polverari serves as chief strategy and development officer of Yodlee, and as the general manager of Yodlee Interactive.